theTrendery

Word To Your Mother: 15 Eco Faves for Earth Day

In honor of Earth Day, show a little respect with our list of 15 Eco Faves. From the early adaptors to the newcomers, the companies listed below draw upon some part of the eco trend, from eco-friendly materials or manufacturing to organic and recycled materials, Fairtrade production and social initiatives.

1. Stella McCartney
Stella McCartney is renowned for her proven success of incorporating organic and eco-friendly materials throughout the brand.

2. EDUN
Ali Hewson and Bono’s brand which utilizes organic cotton has increased Africa’s presence as a viable source of production for fashion.

3. John Patrick Organic
“I envision a world in the near future where people won’t ask “is it organic?” but say “of course, it’s organic!” – John Patrick


John Patrick Organic Fall/Winter 10-11

4. Loomstate
Loomstate is pioneer in creating demand for certified organic cotton and using socially and environmentally responsible methods of production. Also one of the first denim brands to use organic cotton.

5. The Green Room at ASOS.com
The Green Room at ASOS recently launched and is dedicated to collections with a social and environmental ethos, including ASOS Africa and ASOS.com’s own branded label.

6. Emma Watson for People Tree
Also recently launched, Emma Watson for People Tree features organic and fair trade cotton products made in India, Bangladesh and Nepal.

7. Puma
Just last week Puma announced a new sustainability plan featuring the S-Index which will act as a measurement tool to rate Puma’s sustainable products. The “Clever Little Bag” is a part of the initiative, designed by Yves Béhar as an environmentally friendly package made of cardboard with a recyclable polypropylene bag. “The Clever Little Bag” is set to launch in 2011.

8. Re Collection
Re Collection repurposes vintage clothing, transforming raw materials from secondhand finds into a line of original designs.

9. mr. larkin
mr. larkin is a new label from San Francisco based designer Casey Larkin. Only environmentally sustainable fabrics are used against clean modern shapes. The design process is eco-friendly from start to finish, down to the biodegradable hangtags.

10. Susan Woo
Susan Woo’s design aesthetic ascended from her stints at Chanel and Louis Vuitton. Her line uses only natural and sustainable fabrics and the line is produced in New York applying fair labor practices.

11. Mika Organic
Mika Organic’s hemp and organic cotton tees are made in Brooklyn’s Williamsburg neighborhood. Nature screen-prints use water-based inks and a percentage from each sale is donated to the Wildlife Conservation Network.

12. Christopher Raeburn
Christopher Raeburn is a young British designer becoming well known for creating ethically-aware men’s and womenswear collections. Utilizing re-appropriated military fabrics, the results are functional and well-made outerwear with a futurist edge.

13. Bllack Noir
This young rock n roll inspired label utilizes Fairtrade organic fabrics and hosts community projects for workers.

14. FIN
Norwegian label FIN already has a celebrity following with its beautiful organic cotton and bamboo knits.

15. SOKO Kenya
SOKO Kenya was launched in partnership with ASOS for their first ASOS Africa Spring/Summer 2010 collection (also part of The Green Room mentioned above). The group launched to develop sustainable solutions to Kenya’s economic crisis by promoting the environmentally conscious and community driven initiative.

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This entry was published on April 22, 2010 at 5:48 PM and is filed under Brands, Celebrities/Models, Collaborations, Denim, Designers, Eco, Websites. Bookmark the permalink. Follow any comments here with the RSS feed for this post.

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