theTrendery

Topshop Tour Bus in NY

Yesterday Topshop kicked off their Summer Tour Bus in NY, which will run for 4 days. Yesterday it was parked in Union Square featuring Topshop’s make-up team to promote the retailer’s new costmetics line. Today the Topshop Tour Bus is at Washington Square Park with personal shoppers on hand for trend workshops and a contest to win a $250 shopping spree. On Friday they will be in Williamsburg at the McCarren Park Pool and on Saturday the tour concludes in front of the Topshop store in SoHo with a mock-up beach party. Personally, I’d rather run into the girls Alice + Olivia’s tour at festivals, but this is pretty cool too.

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This entry was published on June 24, 2010 at 1:34 PM and is filed under Brands, High Street, Retail. Bookmark the permalink. Follow any comments here with the RSS feed for this post.

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