Fall 11 Campaign Wars: Gucci v. Tom Ford



Tom Ford

Coincidence? I just can’t help but count the similarities (and wonder if Tom Ford and Frida Giannini were thinking the same thing). Both feature rich color palettes and 4-panel collages, without even getting into the 70s collection references present at both labels. Yes Gucci is busier with 7 different models while Tom Ford sticks with Candice Swanepoel in more vivid imagery. Now hear this – Mert Alas & Marcus Piggott shot the two campaigns. And while the photography duo surely had their share of Fall 11 ads, I can’t help but think that Gucci and Tom Ford will go separate ways come Spring 12 campaigns. It’s been 7 years since Tom Ford left Gucci, and while Frida Giannini is developing her own aesthetic at Gucci, the Fall 11 ads are a little too close for comfort.

This entry was published on August 10, 2011 at 7:03 PM and is filed under Ads, Celebrities/Models, Designers, Luxury, Magazines, Themes. Bookmark the permalink. Follow any comments here with the RSS feed for this post.

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